How Video Marketing Can Help Your Business Grow

Have you thought about video marketing but are unsure as to where or how to begin? Perhaps you have a general idea about it, but are ready to take your videos to the next level. This article has all the knowledge you need. Keep reading and make video marketing a new skill.

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Video marketing allows you to stay in better touch with your targeted customer base. You can even ask your viewers to send in the questions they have about your products. Choose the bast to answer in a weekly response video. You may also offer freebies to those whose questions you share.

 Answer commonly asked customer questions with a video. An FAQs page on your website is a smart move, but making a video is an even smarter one. This allows them to choose how they receive the information and know exactly what they may be hunting for.

In video marketing you have a very short time frame to capture your viewers attention. It is important to make a strong impact in the initial 15 seconds. Provide something almost immediately that draws your viewers in.

Put your video on the website you run, as well as posting it on video sharing sites. This will allow people to watch your video on your site, within easy reach of your products or services. Don't worry about lost views since Google counts views no matter if the video is on YouTube or embedded on other sites.

It is important that you don't sweat the small stuff. You don't need state-of-the-art equipment to market with video. In many cases, the video editing software that comes standard on many computers is normally sufficient. Most phones nowadays come standard with a camera, just make sure to take a steady video. Just create great content and stay professional and it'll work out.

You should put your videos on YouTube. Start your video marketing campaign here. It provides you with free video hosting. They are also the third most visited site online. YouTube is the most trafficked site for videos, and the second most for searches. Don't underestimate it!

You only have 10 seconds to catch the viewer's attention, so make it count. After you have caught them, they will generally watch the whole video. How do you plan on grabbing their attention? That depends on who your targeted viewer is and what topic you're discussing in the video.

 As with most marketing mediums, you are only given a brief time period in which to captivate your audience. The first 15-20 seconds of your video are crucial. During this time, provide an interesting viewpoint or some type of teaser in order to catch their attention so that they watch the complete video.

People like hearing stories! Share any stories you have about your products or customers. Highlight any charitable endeavors in which your company is involved. You can also include stories from customers who have found benefit in the use of your products or services.

Start your video with a thought-provoking question or by mentioning an issue that many people have. Then, as the video progresses, you should work to give the viewers the answers they are waiting for. Be sure that it is answered the best that it can be. Make sure to encourage them to share your useful video with others!

With a bit more information about marketing with video, now you ought to be comfortable enough to start this marketing campaign. Use all the tips you just read and adapt them to your target audience. You are sure to achieve great success by doing so, and therefore you should get things rolling today.