Ford to Exit the Minivan Industry?

All the auto blogs lately have been speculating on the direction that the Ford Motor Organization is going to take in the wake of declining sales and stiff competition. We know that Ford has too considerably capacity and we know that the firm will be closing some crucial plants and laying off an as however to be determined quantity of workers. What hadnt been clear is which models would be cut from the line up. Now, it seems that Ford will exit the lucrative minivan marketplace. Thats correct, Ford apparently kneeler will stick with constructing vehicles, trucks, and SUVs, and leave the minivan marketplace to the other players.

Ever considering that the Chrysler Corporation invented the minivan market place back in the early 1980s with its line of K-car derived minivans the Dodge Caravan, Plymouth Voyager, and the Chrysler Town & Country Ford has been playing catch up. Indeed, a series of forgettable star named minivans were served up by Ford and summarily rejected by customers: the Aerostar, Windstar, and the Freestar. Later, each Honda and Toyota brought out their personal entries and Ford, along with Chevrolet located themselves trailing badly in an overcrowded segment. Indeed, several GM divisions sell minivans, as does Kia and Nissan, making the market specially tight.

Really should Ford choose to go ahead with plans to ditch the minivan market, it wouldnt be a total retreat. For a single, numerous shoppers choose the automakers well-liked Ford Explorer SUV whilst its all wheel drive Freestyle wagon/crossover competes well also. Ultimately, another vehicle the Edge will soon make its debut and most retrofitting likely pull a lot of minivan clients more than. The Edge will be however yet another crossover car somewhat of a SUV/wagon hybrid and fill the need for buyers.

Yes, Ford appears ready to ditch the minivan industry. No loss to shoppers and most likely a smart move for the beleaguered holy water automaker.