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Prior to jumping on the bandwagon that says postcard printing is the all time very best advertising tool, it is important that you know what postcard printing is all about. There are in fact four fundamental aspects of postcard printing that you need to have to know and these are the postcard size, paper stock, style file formats and coatings. Each of these elements of postcard printing has their crucial role to function in order to ensure that you get the very best good quality postcards ever.
The postcard size doesnt necessarily mean that there would be only one regular size to fit all sizes of postcards. Its simply because a variety of sizes needs for various postcard printing equipments in truth a slight modify in the size of the posters cheap postcard may have an adverse impact on its cost. And so, in order not to be shocked by printing prices afterwards it is intelligent to get first printing quotes. This way you will be guided on just how much your postcards will expenses. Likewise, never hesitate to ask your postcard printing company on the postcard size that perform greatest on their gear.
There are two aspects of paper stock that you need to be aware of. Paper stocks can either be glossy cheap posters or matte. If you desire to have your postcards printed in complete color you will then be made to decide on between a CS2 stock and a C1S stock. CS2 stock has a gloss finish on both sides even though the C1S stock has a gloss finish on only 1 side and its other side having a matte completed. Among these two stocks the C1S was the most popularly used since the ink utilized in postcard printing doesnt dry up on the gloss portion of the paper stock so they resulted in printing on the matte side of the stock.
But that was a lengthy time ago, today there are already inks that simply dries on glossy stocks. The glossy stocks are far more affordable than the semi-gloss stocks and exude significantly character on them thats why it is a a lot better selection for postcards.
In terms of the design file formats, it is important that you ask your postcard printing firm the type they are accepting. Even though, there are printing businesses that accepts different file formats nevertheless there are still some that makes use of only limited varieties of computer software and file format in their style creation. And what these postcard printing firms usually do is that they would try to convert your postcard style file into the format that is posters prints info accepted by their postcard printing equipment. Nonetheless, there might be some difficulties that may be encountered in the course of the file conversion. A single of the typical difficulties faced involves font defaults and text loss to make sure that no such error happen it is critical that your postcard project undergo proofing just before lastly submitting your postcard style for printing. Or much better yet, you may try to save your design file in a PDF format. This way there will be very minimal conversion and manipulation that have to be completed in your style file.
The finishing is as important as the initial couple of methods in postcard printing. There are two types of postcard finishing or coating and these are UV coating and Aqueous coating. The UV coating gives the postcard with that shiny appear and really feel. Particularly applicable for color images which you could want accentuated. Its drawbacks are in terms of its susceptibility to finger print marks and smears.
The aqueous coating on the other hand supplies for minimal shine or gloss and entails for a a lot faster postcard printing process. The purpose for this is that aqueous coatings are fast drying for that reason doesnt hinder the continuous printing approach.
