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| − | Today in 2012 you have more PPC opportunities available and resources to help you than ever before. Many years ago, Google Adwords developed this form of advertising which took the world by storm. That is fine and does not mean you are unable to promote affiliate products.
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| − | You just have to go elsewhere because of Google's disdain for affiliate marketers. Strategies that work - this should be your primary focus, the matter what PPC network you happen to go with. You want to stay out of trouble monetarily. And to do so, go into pay per click very slowly.
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| − | You need to avoid keyword stuffing at all costs. It is useless to try with the major players in PPC like Bing/Yahoo or Google PPC who will see this right away. There are several other techniques that you can use that will work. Anytime that you create and ad group for a particular keyword phrase, use that phrase in the headline and body copy every time. Secondary keywords are also useful for attracting people using those keywords. What Google will do is recognize that you are trying to attract people for that particular keyword. Depending upon what you are selling, it may or may not work. You have to test to find out. Depending on your product, you should include attractors such as if you offer free shipping. Or, if you have a well-branded product that is yours, then go ahead and tell people you are the official source. When you have these phrases in your ads, you can use them to attract more people, and you will get more clicks from potential buyers. You'll probably do very well with advertising that avoids hype of any kind. You could end up in a lot of trouble by using inappropriate information which the PPC platform may find out about which could cause your account to be canceled. If that happens, there's no telling what the consequences will be but they won't be pleasant.
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| − | One thing about searchers is they need something to hang their hats on when they are scanning results. This is just normal behavior and it helps to give people some kind of reference. To give people confidence that they have found the right website, use their keyword in your URL when advertising with PPC. We are not telling you to go out and buy hundreds of domains with unique keywords - put it on a sub page or subdomain. You want to send people to a keyword specific page, not the home page itself. The page file should include the keyword. You need to do this to make it relevant.
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| − | In conclusion, you need to have experience with PPC advertising to make it work. Reading books is simply not enough. To truly get a feel for how to run campaigns, you need to do a couple on your own. There are many advanced tricks that you can learn along the way. All you have to do a search online, and you will find these advanced tricks almost everywhere.
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| − | [http://www.seo-ppc-management.com/ seo management]
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Текущая версия на 13:16, 26 декабря 2025
