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Social Bookmark - Social bookmarking is the practice of posting links to articles and website pages to various "link aggregator" or social bookmark sites, including Digg, Stumbleupon and so on. Bookmarking sites rise and fall in popularity fairly quickly, but they generally have a few common features:

1. Users can submit links which other users can browse, providing a good way to expose your content.

2. Links get into large pages of lists, which are normally very easy to navigate, and are generally usually divided up right into a "main page" of the best links during the day, and various sub-sections which help one to get exposure in relevant circles.

3. Links normally can be "voted on" to determine which links acquire more airtime on the front page of varied sections. The more votes your links get, the greater traffic they get.

4. Some sites, like Digg, attach a weighting to certain actions and users, so an individual who submits more popular links will have a vote that carries more weight.

5. Most social bookmarking site users are fairly jaded when it comes to the internet, and will ignore items that aren't interesting, funny, or very entertaining. This isn't a place for your boring press releases.

6. Most bookmarking sites will often have some kind of "social" element for them, allowing users to generate profiles, have a friends set of other users, etc., in the hope of getting users to share with you content between themselves.

Social Bookmark - These are basics, so let's have a look at how best to approach social bookmark creating. I'm going to use Reddit and Digg as my main examples, having said that that Reddit itself takes a great deal of familiarity with its culture prior to being able to submit links that anybody even selects.

Choose your niche

Submitting articles on growing bonsais to the front page of Reddit won't make you any money - you'll get 30 visitors maybe, none who will buy your products. But submitting it to /r/bonsai, even though it only has around 1,100 readers, will likely garner you more attention from interested people.

Ironically, submitting to /r/trees may have much less of an effect, because /r/trees is committed to marijuana culture. The lesson here's: know your subreddits.

Write a catchy title, and use a photo

Standard newspaper/advert headline formats don't work too well on the web, because everyone has become safe from them. Instead you need to think of a clever title that interests people enough to learn more about what you're writing, or at best promise pictures of cats.

Most bookmarking sites include a thumbnail from the page you're linking to, or one you provide. Take the trouble to do this - it generates higher click throughs.

Keep at it, to make your links easy to share

Social Bookmark - Social bookmarking is all about persistence, so if nobody clicks your first link, make another article, think of a more clever title and try again. Put a social bookmark submitting widget on your blog or website, and encourage people to share with you your articles. If you've submitted them already, and they have accounts, it only takes an additional to click an "upvote" or "like" button.

If nothing else, having links to all or any of your articles on six social bookmarking sites is great for SEO.