A Fast Intro to Testing Methods for Online Marketing

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There have been many changes in the advertising world due to the advent of the internet. Not only has marketing been affected, but so has copywriting. Video has greatly impacted copywriting. Honestly, society as a whole is greatly affected by video. So, quite naturally copywriting is going through the same thing. This is why it is important that you learn the latest technology and use it to your advantage. But despite these changes, the words in copywriting are what bring in the sales.

Most who are new to online marketing have never heard about the A/B split test method. There are many online marketers who do not see the importance of tweaking and testing. You will not know what your potential customers like until you test things over and over again. The standard approach is to make a blog, site, or landing or squeeze page and then just send traffic to it. But think about the sales that you can make if you utilize a little A/B split testing. All you do in that case is alternately display two pages that only differ in one way. You might want to make two webpages that have keywords that are not the same and then you monitor them to figure out which one gets more visitors.

No matter what niche you're in, there will be people who are considered authorities on that subject -seek them out. Don't just pick one or two, but try to compile a large list of experts. You then should find articles, interviews or books they've written or contributed to. Then collect some good quotes from your experts, all connected to your main topic. These quotes can be informative, answer certain questions or provoke your readers to respond. Whether you like the quote or not isn't that important; you can even create a blog post explaining why you disagree with the expert. Doing this will provide you with plenty of subjects to write about, and can help draw traffic to your blog as well. Full article

If you want to learn how to write sales copy, then read educational books and find examples to study. The net is filled with wonderful sales letter, but you will have to know of one. But there is one place where you will find about thirteen thousands sales letters. You can go to the Clickbank marketplace and discover a lot of copywriting. You can go into some of the most popular niches and check around for various products. Once you find them, then those are some sales letters worth your time. But, Clickbank also has bad copywriting. There are other more advanced ways to test websites. But, you will see that the A/B split test strategy is very effective and simple to use. It is advised that you learn a lot about it, but there really is not too much to learn. Split testing is terrific for just about any kind of marketing method you decide to use. How To Enhance User Experience Utilizing 3 Smart Blogging Practices